FAQs
What types of brands can use Yogi — B2B or B2C?
1
Both. Yogi works across B2B, B2C, and B2B2C.
The concept architecture (tension → benefit → RTB) applies universally across industries and buying groups.
How do I get started?
2
Getting started is simple. Reach out through our contact form. We’ll give you a live demonstration of Yogi and answer any questions along the way.
Can Yogi use or train on my proprietary data?
3
Not in the current version.
Yogi does not store, retain, or train on your content. For enterprise data integration discussions, contact info@theyogiai.com.
Can we add our own internal selection criteria?
4
Not in Version 1.
Yogi uses a standardized evaluation framework today. If your team has specific filters you’d like to explore, reach out to info@theyogiai.com.
Can Yogi replicate my CMO’s strategic lens?
5
Not automatically.
However, Founding Partners may submit their CMO’s strategic filters or doctrines to influence beta-phase evaluative layers.
How does Yogi protect our information?
6
Yogi operates on enterprise-grade, secure cloud infrastructure, including:
Encryption in transit & at rest (TLS 1.2+)
SOC 2 Type II–compliant hosting
GDPR-aligned data handling
No long-term data retention
No training on your proprietary data
Role-based access controls
Continuous environment monitoring
Your inputs are processed within the session and never stored.
Does Yogi store or reuse my content?
7
No.
Your prompts and concepts are processed in-session only. Nothing is retained, reused, or used to train the model.
What happens after I get the three concept routes?
8
Yogi doesn’t “boil the ocean.”
It gives you clear, strategically sound starting points. From there, teams typically:
Pick the strongest route(s).
Adjust inputs and re-run Yogi to iterate — each run generates three new routes.
Validate the refined concepts with real consumers.
You stay in full control. Yogi accelerates strategic clarity — not complexity.
Can I generate more than three concepts?
9
Yes.
Every iteration produces three new routes. If you want more, simply adjust your inputs and re-run Yogi.
Can I test Yogi concepts with real consumers?
10
Yes.
Synthetic insight provides direction. Human insight provides validation.
You can:
use your existing market research vendors, or
contact info@theyogiai.com to access pre-identified qualitative and quantitative partners.
How does synthetic audience feedback work?
11
Yogi generates directional feedback using:
persona logic
behavioral & attitudinal cues
category-specific mindset markers
This helps teams eliminate weak ideas before investing in real-world testing.
Does Yogi replace strategists, creatives, or agencies?
12
No.
Yogi enhances strategic clarity; it doesn’t replace human judgment, creativity, or execution. It reduces ambiguity, strengthens briefs, and accelerates early-stage alignment.
Does Yogi follow my brand guidelines and tone of voice?
13
Yes.
Provide your brand equities, messaging principles, or tone of voice — Yogi will generate concepts that reflect your brand language.
Can Yogi scale across multiple brands or pipelines?
14
Yes.
Yogi supports multi-brand portfolios, cross-category concepting, global adaptation, and early-stage innovation workflows.
Will Yogi integrate with our internal systems?
15
Not today.
API-based integrations are under evaluation. Enterprise teams can inquire via info@theyogiai.com.
Can Yogi run behind our company’s firewalls?
16
No — not in the current version.
Behind-the-firewall or on-prem deployment is not supported today. For future options or enterprise discussions, contact info@theyogiai.com.